Understanding Your Actual Culture
In this video, Mark Whitman joins us to discuss aspirational culture versus actual culture, and how to effectively understand it.
Discussing culture can lead to squishy, vague discussions. Being able to effectively discuss and understand your culture is critical. There is aspirational culture and actual culture. Understanding your ACTUAL culture is more important than understanding your ASPIRATIONAL culture. Understanding your actual culture is non-negotiable for a successful journey to aspirational culture. It is also critical your employment candidates understand both your actual and aspirational culture prior to coming to work for you. This will greatly reduce turnover. Build your best digital-first leadership team. TeamBuilder Search is an award-winning recruiting agency and executive search firm focused on filling digital marketing leadership roles for agencies, high growth brands, legacy brands, midsize business, and Fortune 10 companies. Since 2008, TeamBuilder Search has excelled at filling roles quickly with exceptional candidates and offers free consultations for hiring managers with exceptionally difficult-to-fill roles. © 2024 TeamBuilder Search. All rights reserved. Privacy.
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