Applying for a job and not getting a response is frustrating. It's especially frustrating if it appears that you are a very good fit for the role. Mark Whitman provides some practical advice on how to draw attention to your candidacy and your specific fit for the role.
Performance reviews are a crucial element of employee development and retention. They offer a valuable opportunity to provide feedback, set goals, and recognize achievements. However, poorly conducted reviews can be demotivating and unproductive. This article outlines...
Standing up a data practice that significantly increases acquisition and enhances sales lift is a meaningful but challenging endeavor. In this interview, Lauren Ganim shares her experience in leveraging data to create marketing plans that perform better and cost less.
Product marketing drives demand and adoption of a product through a go-to-market strategy, product messaging, thought leadership, and awareness building among target customers. Digital marketing promotes products and services using the Internet and other forms of digital communication. Effectively marrying product marketing and digital marketing is necessary for a product company to reach its potential. Product and Digital Marketing veteran Mike Kolb joins us to share advice on how to bring product and digital marketing together in a way that maximizes results.
